ARTUR BALAGUER - Benidorm - 04/07/2010
The decision is made. The company Aqualandia-Mundomar manage the theme park Terra Mitica in Benidorm with a lease and an option for future purchase. "It's about a week" to make public the agreement, according to sources close to the Ministry of Economy and Benidorm's tourist sector.
is the alternative that has taken account of the Consell, who has left on the road options United Parks (which manages Valencia Oceanogràfic ) and Aspro, largely due to the pressure they have exercised local entrepreneurs in the province and the city of Benidorm, with its mayor, Agustín Navarro, the head.
Two thirds of the capital of Terra Mitica are held by the CAM, Bancaja and the Government, to decide together. The remaining shares respond to shares of small investors who are guaranteed, as they informed the board president, David Lladró, the same treatment as the major shareholders when implementing the transfer of power at Consell had parque.El primarily aim to give Terra Mitica United Parks. In fact, appointed in early 2009 as director of the park to replace the resigned John Fitzegarld to Juan José Torres, who came five years managing Oceanogràfic and three Warner Park in Madrid. Both are in the United Parks Portfolio, a holding company closed 2009 with 502 million Euros and covers more than 70 amusement parks, zoos or water in 10 countries in Europe and the U.S.. Only in the last five years has acquired 50 theme parks.
However, the fabric of the city and the rest of the province came out in droves to defend the virtues of Aqualandia-Mundomar, who built 25 years ago the first water park in Benidorm Spain, has already passed the 20 million visits and sell as many tickets as Terra Mitica. Moreover, consider that United Parks is not just a venture capital fund that guarantees the future of the park. In fact, the control of the company is owned by Candover , a fund that paid in 2007 to Advent (another investment fund) 935 million euros by the company, an investment that some give and by doubling and Candover has valued carry go public.
Director of Provincial Tourism and PP councilor in Benidorm, Gema Amor, said "the only option whether to transfer the management of the park is taking over-Mundomar Aqualandia. " And this is almost the only thing they agree that all politicians of the city. Love, who was the CEO of the then Society Alicante Theme Parks until the opening of Terra Mitica, stressed that "only Aqualandia ensures long-term future of the company and this is a general opinion."
The park operating profit earned in 2006 and 2007 after lifting the suspension of payments it has incurred, but it was through the sale of part of the park land reserve Enrique Ortiz of 85 million euros. In the last two years has returned to collect nearly 30 million loss, which has saved by contributions and loans from the two boxes of Valencia. The main competitor of Terra Mitica is Port Aventura, which opened 15 seasons ago.